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Does being under 18 make a difference?

Jade Lowe
Updated 2 years ago
We've started getting more surveys for under 18's; traditionally under 18's don't get as many surveys as other target groups; a large proportion of research is based on consumers and consumers are seen as 18+.

We are finding that more companies are coming to us for the younger target groups of late as the perceived age of the consumer has changed.

So you may find that you don't get a lot of surveys to begin with but we do see it increasing.

On the upside, when surveys do come in for your group you are almost guaranteed to be selected!

😞 😐 😃